WILL
POWER
The Art of Will Power
Where street art meets fine art
Will Power is a New Jersey-born artist who is best known for co-creating the Gritty City Style, a unique artistic style that fuses elements of graffiti, street art, and fine art. His style features a blend of portraiture and fine art techniques, while remaining true to its hip-hop roots. Will's work has evolved over time, from his early days tagging and bombing the streets to working on canvas and creating large-scale murals celebrating Wu Tang Clan, Adidas, Star Wars and most recently Google Pixel’s “It’s All G” Campaign celebrating the 50th Anniversary of Hip Hop. He has worked with several graffiti crews and is current a member of the Ex-Vandals.
Will Power’s Brand Collaborations
-
Recently, Primark featured one of Will’s most notable works, the Wu-Tang Clan mural, in their Wu-Tang Clan ad campaign celebrating the 50th Anniversary of Hip Hop. This collaboration is a perfect match, as both brands represent a unique and vibrant culture that is beloved by many. It showcases the power of art and fashion to bring people together and celebrate the rich history of hip hop.
-
Will Power's collaboration with @googlepixel_us It’s All G campaign was a celebration of Hip Hop culture. Initially invited as a model, Will proposed to create real art on-site. With @mta_original, they transformed the shoot's backdrop into a vibrant Hip Hop canvas. Thanks to Google Pixel for supporting the culture and artists of Hip Hop. Watch the It’s All G commercial here.
-
Adidas commissioned Will to create a mural as part of their "Honoring Black Excellence" initiative. Will had the privilege of creating a mural for Adam Francique, a NYC HBE honoree, as part of the initiative. This collaboration showcases Adidas' commitment to celebrating Black excellence and giving back to the community through the power of art.
Will Power: Pioneering Hip Hop Graffiti Artist
Explore Will Power's Graffiti Art a 3D Interactive & VR Experience
Experience the world of Will Power's murals like never before with our virtual reality experience. Immerse yourself in the vibrant colors and intricate designs of his art. Drop your phone into a VR headset to see his murals come to life in stunning detail. Ready to immerse yourself in the world of Will Power's murals? Check out our virtual reality experience and see his art in a whole new way.
